Includes index.

Let's write it: Writing better business communication ; Writing effective personal communications ; A few more tips for any kind of writing ; Using artificial intelligence intelligently -- Let's top it: Getting opened ; Getting noticed -- Let's format it: Organization for emphasis ; How to make your communication look, feel, and sound better -- Let's fix it: Advice on what to do, and not do, for effective communication ; Clichés and other common blunders.

Using their experience as journalists and marketers, the authors instruct you on how to become a sharper everyday writer with communication skills that can be translated into any field.