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Public relations : a values-driven approach / David Guth, Charles Marsh.

By: Contributor(s): Material type: TextTextPublication details: Boston : Pearson /Allyn & Bacon, 2007.Edition: 3rd ed. / Cases edDescription: xix, 652 p. : ill. ; 24 cmISBN:
  • 0205495389
  • 9780205495382
Subject(s): DDC classification:
  • 659.2
LOC classification:
  • HM 1221 G984p 2007
Contents:
Foundations of public relations ---The public relations process--- Public relations today and tomorrow ---
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Holdings
Item type Current library Home library Collection Shelving location Call number Vol info Copy number Status Barcode
Libro Libro Biblioteca Juan Bosch Biblioteca Juan Bosch Ciencias Sociales Ciencias Sociales (3er. Piso) HM 1221 G984p 2007 (Browse shelf(Opens below)) 1 1 Available 00000089950

"Case studies portfolio".

Includes bibliographical references, notes (p. 560-563) and index.

Foundations of public relations ---The public relations process--- Public relations today and tomorrow ---

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