Social media for writers : marketing strategies for building your audience and selling books /
Morris, Tee, 1968-
Social media for writers : marketing strategies for building your audience and selling books / Tee Morris & Pip Ballantine. - 277 pages : illustrations ; 22 cm
Includes index.
WordPress : building and developing a blog -- Tumbler : drive-by blogging -- Podcasting : creating on-demand media programs -- Facebook : the king of social media -- Twitter : keeping it brief -- Google+ : a place for discussions and hangouts -- YouTube : introducing video to your content -- Pinterest : your online bulletin board -- Instagram : adding photography to your arsenal -- Additional options : platforms that break the conventions -- SEO : dark arts of search engine optimization -- Content marketing : promoting with and through others -- Best practices in social media.
Over the past decade, social media has transformed from a fad into a necessity for writers. But for the inexperienced author, trying to make sense of--much less master--the available platforms can be a frustrating experience. The variety of social media options alone is dizzying enough: WordPress, Tumblr, Facebook, Twitter, Google& --
9781599639260 (pbk.) 1599639262 (pbk.)
Books--Internet marketing.
Libros --Mercadeo
Authorship--Internet marketing.
Online social networks.
Redes sociales en línea
Internet in publicity.
Internet marketing.
Mercadeo por internet
Z 285.6 / M877s 2015
002.068/8
Social media for writers : marketing strategies for building your audience and selling books / Tee Morris & Pip Ballantine. - 277 pages : illustrations ; 22 cm
Includes index.
WordPress : building and developing a blog -- Tumbler : drive-by blogging -- Podcasting : creating on-demand media programs -- Facebook : the king of social media -- Twitter : keeping it brief -- Google+ : a place for discussions and hangouts -- YouTube : introducing video to your content -- Pinterest : your online bulletin board -- Instagram : adding photography to your arsenal -- Additional options : platforms that break the conventions -- SEO : dark arts of search engine optimization -- Content marketing : promoting with and through others -- Best practices in social media.
Over the past decade, social media has transformed from a fad into a necessity for writers. But for the inexperienced author, trying to make sense of--much less master--the available platforms can be a frustrating experience. The variety of social media options alone is dizzying enough: WordPress, Tumblr, Facebook, Twitter, Google& --
9781599639260 (pbk.) 1599639262 (pbk.)
Books--Internet marketing.
Libros --Mercadeo
Authorship--Internet marketing.
Online social networks.
Redes sociales en línea
Internet in publicity.
Internet marketing.
Mercadeo por internet
Z 285.6 / M877s 2015
002.068/8