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L'encyclopédie du marketing /

Lehu, Jean-Marc.

L'encyclopédie du marketing / Jean-Marc Lehu. - Paris : Editions d'organisation, D.L. 2004. - 955 p. - Références . - References. .

ISBN: 2708131451 9782708131453

Subjects--Topical Terms:
Marketing--Encyclopedias.
Marketing--Diccionarios franceses.
Mercadeo--Diccionarios
Administración de mercadeo--Diccionarios.
20150300

LC Class. No.: R HF 5415 / L524e 2004

Dewey Class. No.: 658.803

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