Guerrilla publicity : Hundreds of sure-fire tactics to get maximum sales for minimum dollars. /

Guerrilla publicity : Hundreds of sure-fire tactics to get maximum sales for minimum dollars. / Jay Conrad Levinson, Rick Frishman and Jill Lublin. - 2. ed. - Avon, MA : Adams Business, 2008. - xvi, 336 p. ; 23 cm.

Previous ed.: 2002.

1598698451 9781598698459


Public relations.
Elektronisk markedsfring.