Social media engagement for dummies /
Sherman, Aliza.
Social media engagement for dummies / by Aliza Sherman and Danielle Elliott Smith. - Hoboken, N.J. : John Wiley & Sons Inc, [2013] - xvi, 368 p. : ill. ; 23 cm. - For dummies . - For dummies. .
Includes index.
Introduction -- The basics of social media engagement -- Exploring the elements of social media engagement -- Examining the basic engagement tools -- Engaging through additional social channels -- Leveraging audio and video for engagement -- The part of tens.
Social media engagement can help you turn prospects into customers and customers into evangelists for your business. Learn how to build these relationships, maintain a viable presence on social networks, and give customers a reason to interact with you.
9781118530191 (pbk.) 1118530195 (pbk.)
2013936419
016284542 Uk
Internet marketing.
Social media--Handbooks, manuals, etc.
Online social networks.
Relationship marketing.
Mercadeo por internet.
Mercadeo en las redes sociales.
Relationship marketing.
Social media.
Handbooks, manuals, etc.
HF 5415.1265 / S553s 2013
006.7/54
Social media engagement for dummies / by Aliza Sherman and Danielle Elliott Smith. - Hoboken, N.J. : John Wiley & Sons Inc, [2013] - xvi, 368 p. : ill. ; 23 cm. - For dummies . - For dummies. .
Includes index.
Introduction -- The basics of social media engagement -- Exploring the elements of social media engagement -- Examining the basic engagement tools -- Engaging through additional social channels -- Leveraging audio and video for engagement -- The part of tens.
Social media engagement can help you turn prospects into customers and customers into evangelists for your business. Learn how to build these relationships, maintain a viable presence on social networks, and give customers a reason to interact with you.
9781118530191 (pbk.) 1118530195 (pbk.)
2013936419
016284542 Uk
Internet marketing.
Social media--Handbooks, manuals, etc.
Online social networks.
Relationship marketing.
Mercadeo por internet.
Mercadeo en las redes sociales.
Relationship marketing.
Social media.
Handbooks, manuals, etc.
HF 5415.1265 / S553s 2013
006.7/54