Marketing channels : a management view /

Rosenbloom, Bert.

Marketing channels : a management view / Bert Rosenbloom. - 6th ed. - Fort Worth : Dryden Press, c1999. - xxii, 688 p. : ill. ; 26 cm. - The Dryden Press series in marketing . - Dryden Press series in marketing. .

Includes bibliographical references and indexes.

003024482X 9780030244827

97078266


Marketing channels.
Marketing channels--Management.
Los canales de comercialización.
Los canales de comercialización--Gestión.
Primera Jornada de Catalogacion
Marketing.
Management.
Circuits de distribution.

HF 5415.129 / R813m 1999

658.8