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Guide des techniques promotionnelles /

Ingold, Philippe

Guide des techniques promotionnelles / Philippe Ingold. - 2a ed. - Paris : Librairie Vuibert, 2000 - 221 p. : ill. ; 21 cm.

Sur la couv. : Concepts de base, carnet d'adresses, 80 techniques en fiches.

ISBN: 2711774821

Subjects--Topical Terms:
Selling.

LC Class. No.: HF 5438.25 / I53g 2000

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