Say it like Obama and win! : the power of speaking with purpose and vision /

Leanne, Shelly.

Say it like Obama and win! : the power of speaking with purpose and vision / Shel Leanne. - 3rd. edition, revised and expanded - New York : McGraw-Hill, c2012. - xx, 316 p. ; 21 cm.

Expanded ed. of: Say it like Obama. c2009.

Includes bibliographical references.

The speech that started it all -- Earning trust and confidence -- Breaking down barriers -- Winning hearts and minds -- Conveying vision -- Driving points home -- Persuading -- Facing and overcoming controversy -- Motivating others to action and leaving strong last impressions -- The speeches that made history.

9780071802703


Obama, Barack--Oratory.


Public speaking.
Persuasion (Rhetoric)
Oratoria.
Persuasión (Retórica)
Retórica--Oratoria.

PN 4129.15 / L437s 2012

808.5