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Strategic market management / David A. Aaker.

By: Material type: TextTextLanguage: English Publication details: New York : John Wiley, c2001.Edition: 6th editionDescription: xiv, 352 pages ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0471415723 (pbk. : alk. paper)
  • 9780471415725 (pbk. : alk. paper)
Subject(s): DDC classification:
  • 658.8
LOC classification:
  • HF 5415.13 A113s 2001
Online resources:
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Holdings
Item type Current library Home library Collection Shelving location Call number Copy number Status Barcode
Libro Libro Biblioteca Juan Bosch Biblioteca Juan Bosch Ciencias Sociales Ciencias Sociales (3er. Piso) HF 5415.13 A113s 2001 (Browse shelf(Opens below)) 1 Available 00000003954

Includes bibliographical references and index.

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