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Whatever happened to Madison Avenue? : advertising in the '90s / by Martin Mayer.
Material type:
TextPublication details: Boston : Little, Brown, c1991.Edition: 1st edDescription: xix, 269 p. ; 22 cmISBN: - 0316551546
- HF 5813 M468w 1991
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Biblioteca Juan Bosch | Biblioteca Juan Bosch | Ciencias Sociales | Ciencias Sociales (3er. Piso) | HF 5813 M468w 1991 (Browse shelf(Opens below)) | 1 | Available | 00000009615 |
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| HF 5813 F615p 2008 Powers of persuasion : the inside story of British advertising : 1951-2000 / | HF 5813 J12i 2000 Image markers : advertising, public relations, and the ethos of advocacy / | HF 5813 K44s 1991 Subliminal seduction : ad media's manipulation of a not so innocent America / | HF 5813 M468w 1991 Whatever happened to Madison Avenue? : advertising in the '90s / | HF 5813 Q1p 1994 Publicidad y democracia en la sociedad de masas / | HF 5813 W246b 2008 Brand new China : advertising, media, and commercial culture / | HF 5821 A654p 2000 La publicidad estratégica / |
Includes bibliographical references and index.
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