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The marketing of the president : political marketing as campaign strategy / Bruce I. Newman.
Material type:
TextPublication details: Thousand Oaks, CA : Sage Publications, c1994.Description: xvii, 165 p. : ill. ; 24 cmISBN: - 080395137X
- 0803951388 (pbk.)
- 324.7/0973 20
- JK 528 N551m 1994
- JK528 .N48 1994
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Biblioteca Juan Bosch | Biblioteca Juan Bosch | Ciencias Sociales | Ciencias Sociales (3er. Piso) | JK 528 N551m 1994 | JK528 .N48 1994 (Browse shelf(Opens below)) | 1 | Available | 00000013179 |
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| JK 528 C188a 2008 The American campaign : U.S. presidential campaigns and the national vote / | JK 528 C548 2003 Choosing the president 2004 : a citizen's guide to the electoral process | JK 528 H655p 2008 The persuadable voter : wedge issues in presidential campaigns / | JK 528 N551m 1994 | JK528 .N48 1994 The marketing of the president : political marketing as campaign strategy / | JK 528 P778p 1996 Presidential elections : strategies and structures of American politics / | JK 528 P933 1994 Presidential campaigns and american self images / | JK 528 P933 2010 Presidential elections : 1789-2008. |
Includes bibliographical references (p. 152-153) and indexes.
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