TY  - BOOK
AU  - Howard,Houston
TI  - Make your story really stinkin' big: how to go from concept to franchise and make your story last for generations 
SN  - 9781615931552 (pbk.)
AV  - PN 1996 H849m 2013
U1  - 808.2/3 23
PY  - 2013///]
CY  - Studio City, CA
PB  - Michael Wiese Productions
KW  - Motion picture authorship
KW  - Autoría en cine
KW  - Motion picture plays
KW  - Technique
KW  - Guiones cinematográficos
KW  - Técnicas
KW  - Cine
KW  - Producción y dirección
N1  - Machine generated contents note: ACKNOWLEDGMENTS -- WHY YOU SHOULD READ THIS BOOK -- FOREWORD BY ROBERT PRATTEN -- A FEW THINGS TO GET OUT OF THE WAY -- WHY I DECIDED TO WRITE THE BOOK -- CHAPTER 1: GET ON YOUR SOAPBOX! -- CHAPTER 2: BUILD YOUR CHARACTERS A HOUSE TO LIVE IN -- CHAPTER 3: TIME TO FINISH THE HOUSE -- CHAPTER 4: WHAT'S THE STORY OF YOUR WORLD? -- CHAPTER 5: THE STORIES WITHIN THE STORY -- CHAPTER 6: SPREAD 'EM! -- CHAPTER 7: ALL HAIL THE RAT KING -- CHAPTER 8: UP, UP, AND AWAY -- CHAPTER 9: SO, NOW WHAT? -- CHAPTER 10: SOME SAGE ADVICE -- ABOUT THE AUTHOR
N2  - "A creative, yet straightforward manual on how to take one concept and turn it into a franchise that will last generations. Houston Howard's "360 Story Weaving Process" is revealed with step-by-step instructions on how to best intersect entertainment, marketing, and technology"--
ER  -