TY - BOOK AU - Tapscott,Don AU - Williams,Anthony D. TI - Wikinomics: how mass collaboration changes everything SN - 184354637X AV - HD 69 T175w 2008 U1 - 658/.046 PY - 2008/// CY - London : PB - Atlantic, KW - Business networks KW - Creative ability in business KW - Redes de negocios KW - Investigación cualitativa KW - Globalización KW - Redes sociales KW - Internet KW - Wikis (Informática) KW - Web 2.0 N1 - Includes bibliographical references and index; Preface ix Introduction 1 Subtitles 5 1. Wikinomics 7 2. The Perfect Storm 34 3. The Peer Pioneers 65 4. Ideagoras 97 5. The Prosumers 124 6. The New Alexandrians 151 7. Platforms for Participation 183 8. The Global Plant Floor 213 9. The Wiki Workplace 239 10. Collaborative Minds 268 11. Enterprise 2.0 288 Acknowledgments 317 Notes 321 Index 341 N2 - The knowledge, resources, and computing power of billions of people are self-organizing into a massive collective force. This book investigates how small businesses can achieve success by using a dynamic ecosystem of partners to co-create and peer-produce value in a networked economy UR - http://www.wikinomics.com UR - http://www.loc.gov/catdir/enhancements/fy0720/2006051390-b.html UR - http://www.loc.gov/catdir/enhancements/fy0720/2006051390-d.html ER -