TY  - BOOK
AU  - Brafman,Ori
AU  - Pollack,Judah,.
TI  - The chaos imperative: how chance and disruption increase innovation, effectiveness, and success 
SN  - 9780307886675 (hardcover)
AV  - HD 58.9 B812c 2013
U1  - 658.4/01 23
PY  - 2013///]
CY  - New York
PB  - Crown Business
KW  - Eficacia de la organización
KW  - Chaotic behavior in systems
N1  - Includes bibliographical references (pages 214-224) and index; Harnessing chaos -- Contained chaos -- Einstein's brain -- The neurobiology of insight -- Surfing naked -- Accelerating serendipity -- Putting it all together
N2  - 	
In the bestselling tradition of Switch and Made to Stick , Ori Brafman reveals how organizations can drive growth and profits by allowing contained chaos and disruption the space to flourish, generating new ideas that trigger innovation. In The Chaos Imperative , organizational expert and bestselling author Ori Brafman ( Sway , The Starfish and the Spider ) shows how even the best and most efficient organizations, from Fortune 500 companies to today's US Army, benefit from allowing a little unstructured space and disruption into their planning and decision-making
ER  -