TY - GEN AU - Ohmae,Kenichi TI - The invisible continent : : four strategic imperatives of the new economy SN - 9781857882940 (pbk.) AV - HC 79 O38i 2001 U1 - 382/.71 PY - 2001/// CY - London PB - Nicholas Brealey Publishing, KW - Competencia económica KW - Libre comercio KW - Tecnologías de la información N1 - Includes bibliographical references (p. [241]-245) and index; Ch. 1 Age of Exploration 1 Ch. 2 Golden Platforms 29 Ch. 3 Arbitrage and the New Economy 61 Ch. 4 Wake-up Call for Corporate Strategists 89 Ch. 5 Regional Winners and National Losers 119 Ch. 6 Long Tunnel 141 Ch. 7 New Cold War 187 Ch. 8 Taming the New Wild West 211 Epilogue 235 Endnotes 241 Index 247 N2 - The Invisible Continent offers insight for individuals and companies seeking success in the twenty-first century. Kenichi Ohmae looks ahead to the future of business in the age of the Internet and sees a rapidly changing landscape - one to which we must adapt or face the consequences. Ohmae unveils this new economy's four basic forces - the visible, invisible, cyber, and high multiple dimensions - and shows how a dramatic and volatile battleground is forming between companies and the countries that try to regulate them ER -