TY - BOOK AU - Andriessen,Daniel AU - Tissen,René Johannes TI - Weightless wealth: finding your real value in a future of intangible assets SN - 0273649221 AV - HD 53 A573w 2000 U1 - 658.15 21 PY - 2000/// CY - London ; New York PB - Financial Times Prentice Hall KW - Intangible property KW - Bienes intangibles KW - Aspectos económicos KW - Intellectual capital KW - Capital Intelectual KW - Knowledge management KW - Capital humano KW - Accounting KW - Corporations KW - Valuation KW - Corporaciones KW - Valoraciones N1 - "First published in Great Britain in 2000."--T.p. verso; Includes bibliographical references and indexes; Foreword --The hidden magic -- Get to grips -- Examine your core -- Assess your strengths N2 - "Weightless Wealth introduces a practical methodology that unlocks the hidden value of intangible assets and helps direct your business to release its full potential. For the first time, there is a way to bridge the gap between your company's core competencies - its hidden value - and its future potential." "This book will help your business to: identify its most important intangible assets and reveal their power; measure its value and use this for strategic decision making; and reveal the real potential of its intangible assets and benchmark them with other players in the market."--Jacket ER -