TY  - BOOK
AU  - Rixon,Paul
TI  - American television on British screens: a story of cultural interaction 
SN  - 1403941203 (hbk.)
AV  - PN 1992.3 R626a 2006
U1  - 384.55/0941 
PY  - 2006///
CY  - Basingstoke [England], New York
PB  - Palgrave Macmillian
KW  - Television broadcasting
KW  - Great Britain
KW  - Television programs
KW  - United States
KW  - Foreign television programs
KW  - Programas de televisión
KW  - Estados Unidos
KW  - Teledifusión
KW  - Gran Bretaña
N1  - Includes bibliographical references (p. 191-205) and index; List of Tables Acknowledgements Introduction Theories of Cultural Assimilation Re-evaluating British Television History: From I Love Lucy to Desperate Housewives The Economic Rationale: Push and Pull Factors Broadcasters as Active Mediators The Black Art: Scheduling American Programmes The Discourse of Television Critics 'The Next Generation'? Conclusion Bibliography Index
N2  - This work explores how American programmes have become an important part of British television culture since the 1950's, moving from schedule fillers to cornerstones and 'must see' attractions. The book analyses popular and industrial discourses, the changing roles of such programmes on British screens and interviews with key British broadcasters
UR  - http://www.loc.gov/catdir/enhancements/fy0643/2005055273-b.html
UR  - http://www.loc.gov/catdir/enhancements/fy0643/2005055273-d.html
UR  - http://www.loc.gov/catdir/enhancements/fy0643/2005055273-t.html
ER  -