TY  - BOOK
TI  - HBR's 10 must reads on change management
SN  - 9781422158005 (pbk. : alk. paper)
AV  - HD 58.8 H431 2011
U1  - 658.4/06 
PY  - 2011///
CY  - Boston, Mass.
PB  - Harvard Business Review Press
KW  - Organizational change
KW  - Cambio organizacional
KW  - Leadership
KW  - Liderazgo
N1  - Cover title; Includes index
N2  - 70% of all change initiatives fail. But the odds turn in your company's favor once you understand that change is a multi-stage process--not an event--and that persuasion is key to establishing a sense of urgency, winning support, and silencing naysayers. We've combed through hundreds of Harvard Business Review articles on change management and selected the most important ones to help you lead your organization through transformation
ER  -