TY  - BOOK
AU  - Dixon,Patrick
TI  - Building a better business: the key future marketing, management and motivation 
SN  - 9781861977533
AV  - HD 30.28 D621b 2010
PY  - 2010/// c2006
CY  - India
PB  - Profile Books
KW  - Business
KW  - Success in business
KW  - Business planning
KW  - Social responsibility of business
KW  - Organizational effectiveness
KW  - Negocios
KW  - Éxito en los negocios
KW  - Planificación de los negocios
KW  - Responsabilidad social de los negocios
KW  - Responsabilidad social de las empresas
KW  - Efectividad organizacional
N1  - Patrick Dixon  Global Change Guru; Wall Street Journal; Distributed by Viva Books private limited; Includes bibliographical references(p. [320 ]-324) and index; The future feels different --- Four words for every business --- Better leadership --- How to develop better leaders --- Creating better teams --- Building better brands --- Better marketing --- Better customer relations --- Better innovation --- Better people --- Better motivation --- Better balance: work-life or life -life?--- Motivation matching: joining business and personal goals --- Managing change for the better --- Better strategy --- Lessons from not-for-profit organizations --- Better ways to invest --- Business values - the ultimate test --- Better corporate governance --- An hour to change your world
ER  -