Howkins, John. <br/><br/>
The creative economy :  how people make money from ideas / 
John Howkins. 
 - 2nd ed. 
 - London :  Penguin Books,  2013 
 - xii, 280 p.  ;  20 cm. 
<br/><br/>Includes bibliographical references (p. 251-257) and index. 
<br/><br/>When orcs walked across Oxford Circus -- The tripod -- The first talent -- Where ideas take root -- Managing ideas -- Owning ideas -- Search, learn, mix, and share -- Heartlands: art, design, media and innovation -- Cities: the spaces in-between -- My brain, my asset. 
<br/><br/> John Howkins picks his way through the many facets of creativity, unearthing surprising facts Economist The first really practical guide for people working in the creative industries Director Magazine A valuable introduction to its brave new world Sunday Times A point of reference for those seeking to merge creativity with business acumen World Intellectual Property Organization. 
<br/><br/><label>ISBN: </label>9780141977034 0141977035 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Creative ability in business.<br/>Corporate profits.<br/>Creativiteit.<br/>Aptitud creadora en los negocios.<br/>20150600
<br/><br/><label>LC Class. No.: </label>HD 53  / H863c 2013 
<br/><br/><label>Dewey Class. No.: </label>658.406