Thompson, Mark.

Now, build a great business! : 7 ways to maximize your profits in any market / Seven ways to maximize your profits in any market Mark Thompson and Brian Tracy ; foreword by Frances Hesselbein; preface by Marshall Goldsmit. - New York : American Management Association, c2011. - xxii, 228 p. ; 24 cm. - Business .

Includes index.

Become a great leader -- Develop a great business plan -- Surround yourself with great people -- Offer a great product or service -- Design a great marketing plan -- Perfect a great sales process -- Create a great customer experience -- Appendix : now, build a great life!

9780814416976 0814416977

2010030612


Leadership.
Strategic planning.
Marketing.
Consumer satisfaction.
Liderazgo
Planificación estratégica.
Satisfacción del consumidor.
Mercadeo.

HD 57.7 / T474n 2011

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