Neumeier, Marty. <br/><br/>
The brand gap :  how to bridge the distance between business strategy and design : a whiteboard overview / 
by Marty Neumeier. 
 - Rev. ed. 
 - Berkekley, CA :  New Riders,  c2006. 
 - 194 p. :  ill. ;  21 cm. 
<br/><br/> The title proper, other title information, and statement of reponsibility spread into four pages.  "AIGA"--Cover.  Includes index. 
<br/><br/><label>ISBN: </label>0321348109 
<br/><br/><label>LCCN: </label>2006272689 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products.<br/>Brand name products--Planning.<br/>Brand name products--Marketing.
<br/><br/><label>LC Class. No.: </label>HD 69  / N493b 2006 
<br/><br/><label>Dewey Class. No.: </label>658.8/27