TY  - BOOK
AU  - Friedman,Thomas L.
TI  - The Lexus and the olive tree
SN  - 0385499345
AV  - HF 1359 F911l 2000
U1  - 337 
PY  - 2000///
CY  - New York
PB  - Anchor Books
KW  - International economic relations
KW  - Free trade
KW  - Capitalism
KW  - Social aspects
KW  - Technological innovations
KW  - Economic aspects
KW  - Intercultural communication
KW  - Globalization
KW  - Relaciones económicas internacionales
KW  - Globalización
KW  - Capitalismo
KW  - Aspectos sociales
KW  - Integración económica
KW  - United States
KW  - Foreign economic relations
KW  - Estados Unidos
KW  - Relaciones económicas exteriores
N1  - "Newly updated and expanded edition"--Front cover; Originally published: New York : Farrar Straus Giroux, c1999; Includes index; Opening scene, The world is ten years old
Seeing the system: New system
Information arbitrage
Lexus and the olive tree
... And the walls came tumbling down
Microchip immune deficiency
Golden straitjacket
Electronic herd
Plugging into the system: DOScapital 6.0
Globalution
Shapers, adapters and other new ways of thinking about power
Buy Taiwan, hold Italy, sell France
Golden arches theory of conflict prevention
Demolition man
Winners take all
Backlash against the system: Backlash
Groundswell
America and the system: Rational exuberance
Revolution is U.S
If you want to speak to a human being, press 1
There is a way forward
N2  - A brilliant investigation of globalization, the most significant socioeconomic trend in the world today, and how it is affecting everything we do-economically, politically, and culturally-abroad and at home. As foreign affairs columnist for The New York Times, Thomas L. Friedman crisscrosses the globe talking with the world's economic and political leaders, and reporting, as only he can, on what he sees. Now he has used his years of experience as a reporter and columnist to produce a pithy, trenchant, riveting look at the worldwide market forces that are driving today's economies and how they are playing out both internationally and locally. Globalization is the technologically driven expression of free-market capitalism, and as such is essentially an American creation. It has irrevocably changed the way business is done and has raised living standards throughout the world. But powerful local forces-of religion, race, ethnicity, and cultural identity-are in competition with technology for the hearts and minds of their societies. Finding the proper balance between the Lexus and the olive tree is the great game of globalization-and the ultimate theme of Friedman's challenging, provocative book, essential reading for all who care about how the world really works
UR  - http://www.loc.gov/catdir/bios/random051/99059697.html
UR  - http://www.loc.gov/catdir/description/random046/99059697.html
ER  -