Abernethy, Jennifer

The complete idiot's guide to social media marketing / Complete idiot's guide Social media marketing by Jennifer Abernethy. - 2nd ed. - New York, N.Y. : Alpha Books, c2012. - xiv, 347 p. : ill. ; 24 cm.

pt. 1. The world of social media and social networking -- pt. 2. Let's begin marketing your business on Facebook -- pt. 3. Twitter -- pt. 4. LinkedIn and other social network options -- pt. 5. Streamlining and expanding your program.

Discover how Facebook, Twitter, LinkedIn, YouTube, and other social sites give you a marketing advantage. Get effective strategies for targeting your marketing to the people who will "get" your message.

9781615641598


Internet marketing.
Online social networks.
Social media--Economic aspects.
Online social networks--Economic aspects.
Mercadeo por internet
Redes sociales en línea--Aspectos económicos
Medios de comunicación social--Aspectos económicos

HF 5415.1265 / A146c 2012

658.8