TY  - BOOK
AU  - Abernethy,Jennifer
TI  - The complete idiot's guide to social media marketing
SN  - 9781615641598
AV  - HF 5415.1265 A146c 2012
U1  - 658.8 
PY  - 2012///
CY  - New York, N.Y.
PB  - Alpha Books
KW  - Internet marketing
KW  - Online social networks
KW  - Social media
KW  - Economic aspects
KW  - Mercadeo por internet
KW  - Redes sociales en línea
KW  - Aspectos económicos
KW  - Medios de comunicación social
N1  - pt. 1. The world of social media and social networking -- pt. 2. Let's begin marketing your business on Facebook -- pt. 3. Twitter -- pt. 4. LinkedIn and other social network options -- pt. 5. Streamlining and expanding your program
N2  - Discover how Facebook, Twitter, LinkedIn, YouTube, and other social sites give you a marketing advantage. Get effective strategies for targeting your marketing to the people who will "get" your message
ER  -