Sherman, Aliza. <br/><br/>
Social media engagement for dummies / 
by Aliza Sherman and Danielle Elliott Smith. 
 - Hoboken, N.J. :  John Wiley & Sons Inc,  [2013] 
 - xvi, 368 p. :  ill. ;  23 cm. 
 - For dummies .
 - For dummies. .
<br/><br/> Includes index. 
<br/><br/>Introduction -- The basics of social media engagement -- Exploring the elements of social media engagement -- Examining the basic engagement tools -- Engaging through additional social channels -- Leveraging audio and video for engagement -- The part of tens. 
<br/><br/> Social media engagement can help you turn prospects into customers and customers into evangelists for your business. Learn how to build these relationships, maintain a viable presence on social networks, and give customers a reason to interact with you. 
<br/><br/><label>ISBN: </label>9781118530191 (pbk.) 1118530195 (pbk.) 
<br/><br/><label>LCCN: </label>2013936419 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>016284542  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Social media--Handbooks, manuals, etc.<br/>Online social networks.<br/>Relationship marketing.<br/>Mercadeo por internet.<br/>Mercadeo en las redes sociales.<br/>Relationship marketing.<br/>Social media.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Handbooks, manuals, etc.
<br/><br/><label>LC Class. No.: </label>HF 5415.1265  / S553s 2013 
<br/><br/><label>Dewey Class. No.: </label>006.7/54