TY - BOOK AU - Nour,David TI - Co-create: how your business will profit from innovative and strategic collaboration SN - 9781250103024 (hardcover) AV - HF 5415.15 N931c 2017 U1 - 658.046 PY - 2017///] CY - New York, N.Y. PB - St. Martin's Press KW - Strategic alliances (Business) KW - Customer relations KW - New products KW - Diffusion of innovations KW - Alianzas estratégicas (negocios) KW - Relaciones con los clientes KW - Nuevos productos KW - Difusión de innovaciones N1 - Includes bibliographical references and index ER -