Kent, Raymond A. <br/><br/>
Marketing research :  approaches, methods and applications in Europe / 
Ray Kent. 
 - London :  Thomson Learning,  2007. 
 - xix, 592 p. :  ill. ;  28 cm. 
<br/><br/>Includes bibliographical references (p. 577-584); includes index. 
<br/><br/><label>ISBN: </label>1844803279 9781844803279 
<br/><br/><label>Nat. Bib. No.: </label>GBA805930  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>014461356  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.<br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF 5415.2  / K37m  2007 
<br/><br/><label>Dewey Class. No.: </label>658.83