Prentice Hall custom business resources / 
 Custom business resources 
compiled by Gopala "GG" Ganesh. 
 - Boston, MA :  Pearson Custom Publishing,  c2005. 
 - vi, 137 p. :  ill., map ;  28 cm. 
<br/><br/> "MKTG 4880 advanced marketing management, University of North Texas, Denton, TX 76203, Fall 2005." 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>0536872503 9780536872500 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Marketing--Case studies.
<br/><br/><label>LC Class. No.: </label>HF5415  / G196p 2005