TY - BOOK AU - Sorman-Nilsson,Anders TI - Digilogue: how to win the digital minds and analogue hearts of tomorrow's customers SN - 9781118641385 (paperback) AV - HF5415.15 .S635 2013 U1 - 658.827 23 PY - 2013/// CY - Milton, Qld. PB - Wiley KW - Product management KW - Business planning KW - Success in business KW - Thought and thinking KW - Digital communications N1 - Includes bibliographical references and index N2 - Anything that can be digitised will be digitised. But can the digital-connect ever really replace the personal touch? A book that will revolutionise how you do business in a digital world, Digilogue provides powerful insights, strategies and tools to help you provide value to digital minds, while connecting with analogue hearts ER -