Kolb, Bonita M.

Marketing research a practical approach / [electronic resource] : Bonita Kolb. - London, UK : Sage, 2008. - xiii, 292 p. ; 25 cm.

Title from e-book title screen (viewed June 22, 2009).

Includes bibliographical references and index.


Electronic reproduction.
UK :
MyiLibrary,
2009
Available via World Wide Web.
Access may be limited to MIL affiliated libraries.

9786612119262 6612119268 1412947960 (cloth) 1412947979 (paper) 9781412947961 (cloth) 9781412947978 (paper)

211926 MIL


Marketing research.


Electronic books.

HF5415.2 / .K65 2008eb

658.8'3