TY - BOOK AU - King,Brett TI - Bank 2.0: how customer behaviour and technology will change the future of financial services SN - 9814302074 (hbk.) AV - HG 1616 K52b 2010 U1 - 332.1/7 PY - 2010/// CY - Singapore PB - Marshall Cavendish Business KW - King, Brett, KW - Banks and banking KW - Customer services KW - Bank management KW - Financial services industry KW - Bancos KW - Servicio al cliente KW - Servicios bancarios N1 - "Audacious, provocative and... controversial, Brett King redefines the paradigm of consumer banking"; Includes bibliographical referentes; Part one: changes in customer behaviour; --- Part two: fixing the broken bits-channel improvement; --- Part three: the road ahead- beyond channel ER -