McCrea, Jennifer <br/><br/>
The generosity network :  new transformational tools for successful fund-raising / 
Jennifer McCrea and Jeffrey C. Walker with Karl Weber. 
 - New York :  Deepak Chopra Books,  [2013] 
 - 287 p. ;  24 cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Foreword: Love in action / by Deepok Chopra -- Introduction: Read this first -- Giving, getting, growing. The no "other" way ; Connecting through narrative ; Building the band ; The care and feeding of the bank ; It's not about the money -- Fund-raising as the art of connection. The all-important first meeting ; The ask ; The Jeffersonian dinner and other community-building tools -- Tapping the power of the avatar -- Building an empowered, collaborative board -- Epilogue: What does success look like? 
<br/><br/> Posits that traditional pre-scripted, money-centered, goal-oriented fund-raising techniques lead to anxiety and failure, while open-spirited, curiosity-driven, person-to-person connections lead to discovery and growth. 
<br/><br/><label>ISBN: </label>9780770437794 (hbk.) 0770437796 (hbk.) 
<br/><br/><label>LCCN: </label>2013427620 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Fund raising.<br/>Nonprofit organizations--Finance.<br/>Recaudación de fondos.<br/>Organizaciones sin ánimo de lucro--Finanzas.
<br/><br/><label>LC Class. No.: </label>HG 177  / M478g 2013 
<br/><br/><label>Dewey Class. No.: </label>658.15224