TY - BOOK AU - Mandelbrot,Benoit B. AU - Hudson,Richard L. TI - The (mis)behavior of markets: a fractal view of risk, ruin, and reward SN - 0465043550 (alk. paper) AV - HG 4523 M271m 2004 U1 - 332/.01 PY - 2004/// CY - New York PB - Published by Basic Books KW - Capital market KW - Investment analysis KW - Stocks KW - Prices KW - Securities KW - Risk management KW - Mercado de capitales KW - Análisis de inversiones KW - Acciones (Bolsa) KW - Precios KW - Gestión de riesgos N1 - Includes bibliographical references (p. [303]-317) and index; Risk, ruin, and reward -- By the toss of a coin or the flight of an arrow? -- Bachelier and his legacy -- The house of modern finance -- The case against the modern theory of finance -- Turbulent markets : a preview -- Studies in roughness : a fractal primer -- The mystery of cotton -- Long memory, from the Nile to the marketplace -- Noah, Joseph and market bubbles -- The multifractal nature of trading time -- Ten heresies of finance -- In the lab UR - http://www.loc.gov/catdir/enhancements/fy0830/2004011400-b.html UR - http://www.loc.gov/catdir/enhancements/fy0830/2004011400-d.html ER -