TY  - BOOK
AU  - Guth,David
AU  - Marsh,Charles
TI  - Public relations: a values-driven approach 
SN  - 0205495389
AV  - HM 1221 G984p  2007
U1  - 659.2 
PY  - 2007///
CY  - Boston
PB  - Pearson /Allyn & Bacon
KW  - Public relations
KW  - Moral and ethical aspects
KW  - Case studies
N1  - "Case studies portfolio"; Includes bibliographical references, notes (p. 560-563) and index; Foundations of public relations ---The public relations process--- Public relations today and tomorrow ---
ER  -