Reputation management : the key to successful public relations and corporate communication /
John Doorley and Helio Fred Garcia.
- New York ; Abingdon , Oxon : Routledge, 2007.
- xxiv, 432 p. : ill. ; 27 cm.
Title from e-book title screen (viewed October 15, 2007).
Includes bibliographical references (p. 409-419) and index.
Electronic reproduction. UK : MyiLibrary, 2007. Available via World Wide Web. Access may be limited to MIL affiliated libraries.
9786610732272 6610732272
GBA700083 bnb
Public relations. Communication in organizations. Relaciones públicas.