Theall, Donald F. <br/><br/>
The virtual Marshall McLuhan / 
Donald F. Theall ; with a historical appendix by Edmund Carpenter. 
 - Montreal ;  Ithaca :  McGill-Queen's University Press,  2001. 
 - xx, 305 p. ;  23 cm. 
<br/><br/>Includes bibliographical references (p. [287]-298) and index. 
<br/><br/>The techno-prophet as poet and trickster -- McLuhan the correspondent : his writings as probes, percepts, and affects -- From the Trivium to the Tetrad : media as artefact and language -- The professor and the publicist : Tom Wolfe, the firehouse boys, and Marshall -- McLuhanesuqe ambivalence : power and cultural production -- McLuhan and the cults : gnosticism, hermeticism, and modernism -- McLuhan as prepostmodernist and forerunner of french theory -- McLuhan as trickster : the poetry of cliché -- McLuhan, Joyce, and the evolution of cyberculture -- Joyce, light, and the road to digiculture -- McLuhan as modern satirist -- Conclusion : rehabilitating the arts and the artist. 
<br/><br/> Marshall McLuhan was a satirist and prophetic poet, a pop guru adopted by Tom Wolfe, Woody Allen, and others, a North American precursor of French theory (Baudrillard, Barthes, Derrida, Deleuze), an artist, and a shaman. This work sheds light on McLuhan's many roles and offers a background to his influential writings 
<br/><br/><label>ISBN: </label>0773521194 (bound) 9780773521193 (bound) 9780773531543 (pbk.) 0773531548 (pbk.) 
<br/><br/><label>LCCN: </label>2002391820 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>00901053X 
<br/><br/><label>Subjects--Personal Names: </label><br/>McLuhan, Marshall, 1911-1980. <br/>McLuhan, Marshall, 1911-1980. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media specialists--Canada--Biography.<br/>Mass media and literature.<br/>Medios de comunicación de masas--Especialistas--Cánada--Biografía.<br/>Medios de comunicación de masas.
<br/><br/><label>LC Class. No.: </label>P 92.5  / T374v 2001 
<br/><br/><label>Dewey Class. No.: </label>302.23/092