TY - BOOK AU - Gillmor,Dan TI - Mediactive SN - 9780984633609 AV - P 96 G482m 2010 PY - 2010/// CY - [United States] PB - Dan Gillmor KW - Media literacy KW - Digital media KW - Alfabetización tecnológica KW - Alfabetización informacional KW - Tecnologías de la información y la comunicación N1 - "With a foreword by Clay Shirky"--Cover. Also available online; Darwin's media -- Becoming an active user : principles -- Tools and techniques for the mediactive consumer -- Journalism's evolving ecosystem -- Principles of trustworthy media creation -- Tools and tactics for trusted creators -- Owning your online presence -- Entrepreneurs will save journalism, and you could be one of them -- Laws and norms -- Teaching and learning mediactivity -- A path to tomorrow ER -