Transnational management : text, cases, and readings in cross-border management /
Christopher A. Bartlett, Sumantra Ghoshal.
- 2nd ed.
- Chicago : Irwin, c1995.
- x, 880 p. : ill., maps ; 24 cm.
Includes bibliographical references and index.
Ch. 1 Cross-Border Management: Motivations and Mentalities 1 Ch. 2 Responding to Conflicting Demands: The Environmental Challenge 112 Ch. 3 Building Strategic Capabilities: The Competitive Challenge 235 Ch. 4 Managing across Boundaries: The Collaborative Challenge 368 Ch. 5 Developing Coordination and Control: The Organizational Challenge 468 Ch. 6 Managing Activities and Tasks: The Operational Challenge 576 Ch. 7 Building Transnational Capabilities: The Management Challenge 667 Ch. 8 Preparing for the Future: Evolution of the Transnational 787 Index 865
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International business enterprises--Management. Empresas comerciales internacionales --Administración