Get big fast and do more good : start your business, make it huge, and change the world /
Ido Leffler and Lance Kalish.
- xv, 224 pages, 4 unnumbered pages of plates : illustrations ; 24 cm.
Includes index (p. 209-224).
And in the beginning -- It's time to ride -- The secret formula -- Partnership -- Yes who? -- Catching your wave -- The investor dating game -- The nuts and bolts of getting people to care -- The most screwed-up screw-up -- Putting it all together -- The letting go chapter -- Conclusion: Riding the momentum.
Get Big Fast and Do More Good is a guide to modern entrepreneurship, successful partnerships, and accelerated brand-building from the founders of the breakthrough natural beauty brand, Yes To Carrots, now part of Yes To, Inc. Ido Leffler and Lance Kalish, two twenty-nine-year-old Australians with very different backgrounds and skills, co-founded Yes To Carrots in 2006. It has since become one of the biggest natural beauty brands in the world and one of the fastest-growing skincare brands. And they’ve done it all without sacrificing their ethics. The authors started their business with nothing but chutzpah and great instincts for products with potential. They’ve made lots of great decisions and some really, really bad ones—and as a result, they’ve learned that the secret to success is a resilient and trusting partnership, strong principles, and a great sense of humor.
9780544114487 0544114485
Entrepreneurship. Emprendimiento New business enterprises. Nuevas empresas comerciales Social responsibility of business. Empresas --Responsabilidad social