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21.
Social media metrics : how to measure and optimize your marketing investment / Jim Sterne. by Series: New rules of social media series
Material type: Text Text; Literary form: Not fiction
Publication details: Hoboken, N.J. : John Wiley, c2010
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415.1265 S839s 2010.

22.
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The impact equation : are you making things happen or just making noise? / Chris Brogan and Julien Smith. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Portfolio/Penguin, 2012
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415.153 B866i 2012.

23.
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Manager's guide to social media / Scott Klososky. by Series: Briefcase books series | Briefcase books
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York : McGraw-Hill, 2011
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5549.5 K66m 2011.

24.
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Jab, jab, jab, right hook : how to tell your story in a noisy, social world / Gary Vaynerchuk. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York, NY : HarperBusiness, [2013]
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF5415.1265 .V39 2013.

25.
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Trust agents : using the web to build influence, improve reputation, and earn trust / Chris Brogan and Julien Smith. by
Edition: Rev. and updated.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Eng
Publication details: Hoboken, N.J. : John Wiley, c2010
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF5415.1265 B866 2010.

26.
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A guide to open innovation and crowdsourcing : expert tips and advice / [edited by] Paul Sloane. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Eng
Publication details: London ; Philadelphia : Kogan Page, 2011
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF5415.153 .G87 2011.

27.
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Pioneers of digital : success stories from leaders in advertising, marketing, search, and social media / Paul Springer, Mel Carson. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Philadelphia : Kogan Page, 2012
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF6146.I58 S67 2012.

28.
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Social media strategies for investing : how Twitter and crowdsourcing tools can make you a smarter investor / Brian D. Egger, Wall Street Journal "Best on the Street" analyst ; foreword by Nicholas Colas, chief market strategist at ConvergEx Group. by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English Publisher: Avon, Massachusetts : Adams Media, [2014]
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HG 4515.95 E29s 2014.

29.
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Online public relations : a practical guide to developing an online strategy in the world of social media / David Phillips, Philip Young. by Series: PR in practice series
Edition: 2a ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Philadelphia : Kogan Page, 2009
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HM 263 P558o 2009.

30.
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Social media ROI : managing and measuring social media efforts in your organization / Olivier Blanchard. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Indianapolis, Ind. : Que, c2011
Other title:
  • Social media return on investment
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HM 742 B639s 2011.

31.
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The culture of connectivity : a critical history of social media / Josâe van Dijck. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford ; New York : Oxford University Press, c2013
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HM 742 D575c 2013.

32.
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The social media handbook : policies and best practices to effectively manage your organization's social media presence, posts, and potential risks / Nancy Flynn. by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: San Francisco : Pfeiffer, c2012
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HM 742 F648s 2012.

33.
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Social media : a critical introduction / Christian Fuchs. by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: Spanish Publisher: Los Angeles : SAGE, 2014
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HM 742 F951s 2014.

34.
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The art of social media : power tips for power users / Guy Kawasaki and Peg Fitzpatrick. by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: New York : Portfolio, 2014
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HM 742 K22a 2014.

35.
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Tweet naked : a bare-all social media strategy for boosting your brand and your business / Scott Levy. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Eng
Publication details: [Irvine, CA] : EP, Entrepreneur Press, [2014]
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HM 742 L668t 2014.

36.
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Return on influence : the revolutionary power of Klout, social scoring, and influence marketing / Mark Schaefer. by
Edition: 1st ed.
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: Spanish
Publication details: New York : McGraw-Hill, c2012
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HM 742 S294r 2012.

37.
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The social media reader / edited by Michael Mandiberg. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : New York University Press, c2012
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HM 742 S678 2012.

38.
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Wiki at war : conflict in a socially networked world / James Jay Carafano. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Eng
Publication details: College Station : Texas A&M University Press, c2012
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HM 851 C258w 2012.

39.
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Net smart : how to thrive online / Howard Rheingold ; drawings by Anthony Weeks. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge, MA : MIT Press, c2012
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HM 851 R367n 2012.

40.
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Cognitive surplus : creativity and generosity in a connected age / Clay Shirky. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Penguin Press, 2010
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HM 851 S558c 2010.