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61.
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Strategic marketing for nonprofit organizations / Alan R. Andreasen ; Philip Kotler. by
Edition: 7a ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Education, c2008
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415 A557s 2007.

62.
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Principles of marketing / Philip Kotler ... [et al.]. by
Edition: 5th European ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2008
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415 P957 2008.

63.
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Marketing research : an applied orientation / Naresh K. Malhotra. by
Edition: 4th ed.
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: Spanish
Publication details: Upper Saddle River, N.J. : Prentice Hall, 2004
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415.2 M249m 2004.

64.
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Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk by
Edition: 7
Material type: Text Text; Format: print
Language: EN
Publication details: Upper Saddle River, N.J. : Prentice Hall, 2000
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415.32 S333c 2000.

65.
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Data and text mining : a business applications approach / Thomas W. Miller. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2005
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5548.2 M651d 2005.

66.
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Managing human resources / Luis R. Gómez-Mejía, David B. Balkin, Robert L. Cardy. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, 2001
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5549 G633m 2001.

67.
Performance measurement & control systems for implementing strategy / Robert Simons ; contributors, Antonio Dâavila, Robert S. Kaplan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, 2000
Other title:
  • Performance measurement and control systems for implementing strategy
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5657.4 S611p 2000.

68.
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Guide to managerial communication : effective business writing and speaking / by Mary Munter. by Series: Prentice Hall series in advanced communication
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2009
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5718 M971g 2009.

69.
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Guide to presentations / Mary Munter, Lynn Russell. by Series: Prentice Hall guides to advanced communication
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2008
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5718.22 M971g 2008.

70.
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Presenting to win : the art of telling your story / Jerry Weissman. by
Edition: Updated and expanded ed.
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: Upper Saddle River, N.J. : FT Press, c2009
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5718.22 W433p 2009.

71.
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The truth about the new rules of business writing / Natalie Canavor and Claire Meirowitz. by Series: Truth about (FT Press)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : FT Press, 2010
Other title:
  • New rules of business writing
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5718.3 C213t 2010.

72.
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The coming China wars : where they will be fought and how they can be won / Peter Navarro. by
Edition: Rev. and expanded ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Upper Saddle River, N.J. : FT Press, c2008
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF1604 .N38 2008.

73.
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What's your story? : storytelling to move markets, audiences, people, and brands / Ryan Mathews, Watts Wacker. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : FT Press, c2008
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF5415 .M3365 2008.

74.
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Supply chain management : strategy, planning, and operation / Sunil Chopra, Peter Meindl. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2001
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF5415.13 .C533 2001.

75.
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Supply chain management : strategy, planning, and operation / Sunil Chopra, Peter Meindl. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2007
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF5415.13 C549s 2007.

76.
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Strategic compensation : a human resource management approach / Joseph J. Martocchio. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF5549.5.C67 M387s 2006.

77.
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Financing the future : market-based innovations for growth / Franklin Allen, Glenn Yago. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Wharton School Pub. ; Pearson Education, c2010
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HG 173 A425f 2010.

78.
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Financial shock : a 360° look at the subprime mortgage implosion, and how to avoid the next financial crisis / Mark Zandi. by
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Language: English
Publication details: Upper Saddle River, N.J. : Pearson Education, c2009
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HG 2040.5 Z27f 2009.

79.
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The global economic system : how liquidity shocks affect financial institutions and lead to economic crises / George Chacko ... [et al.]. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : FT Press, c2011
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HG 3881 G562 2011.

80.
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Wealth : grow it, protect it, spend it, and share it / Stuart E. Lucas. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Wharton School Pub., c2006
Online resources:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HG 4521 L933w 2006.