<?xml version="1.0" encoding="utf-8" ?> <rss version="2.0" xmlns:opensearch="http://a9.com/-/spec/opensearch/1.1/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom"> <channel> <title> <![CDATA[Biblioteca Juan Bosch Search for 'su:&quot;Mercadeo por internet&quot;']]> </title> <link> /cgi-bin/koha/opac-search.pl?q=ccl=su%3A%22Mercadeo%20por%20internet%22&#38;sort_by=relevance&#38;format=rss </link> <atom:link rel="self" type="application/rss+xml" href="/cgi-bin/koha/opac-search.pl?q=ccl=su%3A%22Mercadeo%20por%20internet%22&#38;sort_by=relevance&#38;format=rss"/> <description> <![CDATA[ Search results for 'su:&quot;Mercadeo por internet&quot;' at Biblioteca Juan Bosch]]> </description> <opensearch:totalResults>67</opensearch:totalResults> <opensearch:startIndex>0</opensearch:startIndex> <opensearch:itemsPerPage>50</opensearch:itemsPerPage> <atom:link rel="search" type="application/opensearchdescription+xml" href="/cgi-bin/koha/opac-search.pl?q=ccl=su%3A%22Mercadeo%20por%20internet%22&#38;sort_by=relevance&#38;format=opensearchdescription"/> <opensearch:Query role="request" searchTerms="q%3Dccl%3Dsu%253A%2522Mercadeo%2520por%2520internet%2522" startPage="" /> <item> <title> Nuevas tendencias en comunicación / </title> <dc:identifier>ISBN:9788473568128</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=40155</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/8473568125.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> Madrid : ESIC Editorial, 2012 .<br /> 337 p. : 9788473568128 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=40155">Place hold on <em>Nuevas tendencias en comunicación /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=40155</guid> </item> <item> <title> Making money in cyberspace / </title> <dc:identifier>ISBN:0874778840</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=40166</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0874778840.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Edwards, Paul,.<br /> New York : Jeremy P. Tarcher/Putnam, 1998 .<br /> 282 p. : 23 cm..<br /> 0874778840 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=40166">Place hold on <em>Making money in cyberspace /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=40166</guid> </item> <item> <title> Crush it! : why now is the time to cash in on your passion / </title> <dc:identifier>ISBN:9780061914171 | 0061914177</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=41251</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0061914177.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Vaynerchuk, Gary, .<br /> [New York] : HarperStudio, 2009 .<br /> x, 142 pages ; 22 cm..<br /> 9780061914171 | 0061914177 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=41251">Place hold on <em>Crush it! :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=41251</guid> </item> <item> <title> Online reputation management for dummies / </title> <dc:identifier>ISBN:9781118338599 (pbk.) | 1118338596 (pbk.)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=42993</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1118338596.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Stradtman, Lori Randall.<br /> Hoboken, NJ : Wiley, 2012 .<br /> xvi, 368 p. : , Includes index. 25 cm..<br /> 9781118338599 (pbk.) | 1118338596 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=42993">Place hold on <em>Online reputation management for dummies /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=42993</guid> </item> <item> <title> The complete idiot's guide to social media marketing / </title> <dc:identifier>ISBN:9781615641598</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44599</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1615641599.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Abernethy, Jennifer .<br /> New York, N.Y. : Alpha Books, 2012 .<br /> xiv, 347 p. : 24 cm..<br /> 9781615641598 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44599">Place hold on <em>The complete idiot's guide to social media marketing /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44599</guid> </item> <item> <title> Le Web marketing / </title> <dc:identifier>ISBN:9782130586067</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44600</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/2130586066.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Bodier, Stéphane..<br /> Paris : Presses universitaires de France, 2011 .<br /> 126 p.; 18 cm..<br /> 9782130586067 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44600">Place hold on <em>Le Web marketing /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44600</guid> </item> <item> <title> La empresa en la web 2.0 : el impacto de las redes sociales y las nuevas formas de comunicación online en la estrategia empresarial / </title> <dc:identifier>ISBN:9788498751734</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44601</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/849875173X.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Celaya, Javier.<br /> Barcelona : Gestion 2000, 2011 .<br /> 317 p. : 23 cm.<br /> 9788498751734 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44601">Place hold on <em>La empresa en la web 2.0 :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44601</guid> </item> <item> <title> Call to action : secret formulas to improve online results / </title> <dc:identifier>ISBN:078521965X (pbk.)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44605</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/078521965X.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Eisenberg, Bryan..<br /> Nashville, Tenn. : Thomas Nelson, 2006 .<br /> xxiv, 262 p. : , Originally published: Austin, Tex. : Wizard Academy Press, c2005. 23 cm..<br /> 078521965X (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44605">Place hold on <em>Call to action :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44605</guid> </item> <item> <title> Social media marketing : strategies for engaging in Facebook, Twitter &amp; other social media / </title> <dc:identifier>ISBN:9780789742841 (pbk.) | 0789742845 (pbk.)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44606</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0789742845.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Evans, Liana..<br /> Indianapolis, Ind. : Que, 2010 .<br /> viii, 342 p. : , Includes index. 23 cm..<br /> 9780789742841 (pbk.) | 0789742845 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44606">Place hold on <em>Social media marketing :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44606</guid> </item> <item> <title> Online marketing : a customer-led approach / </title> <dc:identifier>ISBN:9780199265855 (pbk.) | 0199265852 (pbk.)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44607</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0199265852.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Gay, Richard..<br /> Oxford : Oxford University Press, 2007 .<br /> xv, 538 p. ; 25 cm..<br /> 9780199265855 (pbk.) | 0199265852 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44607">Place hold on <em>Online marketing :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44607</guid> </item> <item> <title> Negocios rentables a través de internet / </title> <dc:identifier>ISBN:8449306981</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44612</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/8449306981.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Hagel, John.<br /> Barcelona : Paidós, 1999 .<br /> 269 p. , Título original: Net gain : expanding markets through virtual communities 8449306981 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44612">Place hold on <em>Negocios rentables a través de internet /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44612</guid> </item> <item> <title> Digital marketing analytics : making sense of consumer data in a digital world / </title> <dc:identifier>ISBN:9780789750303 (pbk.) | 0789750309 (pbk.)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44614</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0789750309.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Hemann, Chuck..<br /> Indianapolis, Ind. : Que, 2013 .<br /> xvii, 364 p. : , Includes index. 23 cm..<br /> 9780789750303 (pbk.) | 0789750309 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44614">Place hold on <em>Digital marketing analytics :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44614</guid> </item> <item> <title> Internet marketing 2011 : la rupture d'une génération / </title> <dc:identifier>ISBN:9782914901154 | 2914901151</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44615</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/2914901151.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Jouffroy, Julia..<br /> Paris : Elenbi Editeur, 2011 .<br /> 471 p. : 9782914901154 | 2914901151 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44615">Place hold on <em>Internet marketing 2011 :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44615</guid> </item> <item> <title> Follow friday : Método estratégico de comunicación 2.0 y márquetin digital / </title> <dc:identifier>ISBN:9788490641019</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44617</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/8490641013.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Lamelo, Carles.<br /> Barcelona : Editorial UOC, 2014 .<br /> 252 p.: 21 cm.<br /> 9788490641019 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44617">Place hold on <em>Follow friday :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44617</guid> </item> <item> <title> B2B digital marketing / </title> <dc:identifier>ISBN:9780789748874 | 0789748878</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44618</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0789748878.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Miller, Michael,.<br /> Indianapolis, Ind., USA : Que, 2012 .<br /> xvii, 339 p. : , &quot;Using the web to market directly to businesses&quot; -- Cover. 23 cm..<br /> 9780789748874 | 0789748878 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44618">Place hold on <em>B2B digital marketing /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44618</guid> </item> <item> <title> The Facebook guide to small business marketing / </title> <dc:identifier>ISBN:9780470875209 (pbk.) | 0470875208 (pbk.)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44620</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0470875208.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Ray, Ramon..<br /> Indianapolis, IN : John Wiley &amp; Sons, 2013 .<br /> xxiv, 260 p. : , &quot;Learn to design the ideal business page; integrate Facebook with your blog and website; generate traffic with check-in deals and sponsored stories; increase attention with events and custom apps; study the successful tactics of more than a dozen businesses&quot;--P. [4] of cover. | Web resources: p. 237-241. | Includes index. 23 cm..<br /> 9780470875209 (pbk.) | 0470875208 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44620">Place hold on <em>The Facebook guide to small business marketing /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44620</guid> </item> <item> <title> Understanding digital marketing : marketing strategies for engaging the digital generation / </title> <dc:identifier>ISBN:9780749464271 | 0749464275 | 9780749464288</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44622</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0749464275.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Ryan, Damian .<br /> London : Kogan Page, 2012 .<br /> xv, 283 p. : , Includes index. 23 cm..<br /> 9780749464271 | 0749464275 | 9780749464288 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44622">Place hold on <em>Understanding digital marketing :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44622</guid> </item> <item> <title> The social media bible : tactics, tools, and strategies for business success / </title> <dc:identifier>ISBN:9780470411551 (pbk.) | 0470411554 (pbk.)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44623</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0470411554.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Safko, Lon, .<br /> Hoboken, N.J. : John Wiley &amp; Sons, 2009 .<br /> xviii, 821 p. : , Includes index. 24 cm..<br /> 9780470411551 (pbk.) | 0470411554 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44623">Place hold on <em>The social media bible :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44623</guid> </item> <item> <title> The social media bible : tactics, tools, and strategies for business success / </title> <dc:identifier>ISBN:9780470623978 (pbk. : acid-free paper) | 0470623977 (pbk. : acid-free paper)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44624</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0470623977.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Safko, Lon, .<br /> Hoboken, N.J. : Wiley, 2010 .<br /> xix, 771 p. : 24 cm..<br /> 9780470623978 (pbk. : acid-free paper) | 0470623977 (pbk. : acid-free paper) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44624">Place hold on <em>The social media bible :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44624</guid> </item> <item> <title> The Tao of Twitter : changing your life and business 140 characters at a time / </title> <dc:identifier>ISBN:9780071841153 (paperback) | 0071841156 (paperback)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44625</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0071841156.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Schaefer, Mark W.,.<br /> New York : McGraw-Hill Education, 2014 .<br /> x, 211 pages : 22 cm.<br /> 9780071841153 (paperback) | 0071841156 (paperback) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44625">Place hold on <em>The Tao of Twitter :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44625</guid> </item> <item> <title> Social media engagement for dummies / </title> <dc:identifier>ISBN:9781118530191 (pbk.) | 1118530195 (pbk.)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44626</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1118530195.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Sherman, Aliza..<br /> Hoboken, N.J. : John Wiley &amp; Sons Inc, 2013 .<br /> xvi, 368 p. : , Includes index. 23 cm..<br /> 9781118530191 (pbk.) | 1118530195 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44626">Place hold on <em>Social media engagement for dummies /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44626</guid> </item> <item> <title> Social media analytics : effective tools for building, intrepreting, and using metrics / </title> <dc:identifier>ISBN:9780071768290 (alk. paper) | 0071768297 (alk. paper)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44628</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0071768297.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Sponder, Marshall.<br /> New York : McGraw-Hill, 2012 .<br /> xiv, 316 p. : 24 cm..<br /> 9780071768290 (alk. paper) | 0071768297 (alk. paper) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44628">Place hold on <em>Social media analytics :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44628</guid> </item> <item> <title> Social media metrics : how to measure and optimize your marketing investment / </title> <dc:identifier>ISBN:</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44629</link> <description> <![CDATA[ <p> By Sterne, Jim,.<br /> Hoboken, N.J. : John Wiley, 2010 .<br /> xxxi, 240 p. : </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44629">Place hold on <em>Social media metrics :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44629</guid> </item> <item> <title> The long tail : why the future of business is selling less of more / </title> <dc:identifier>ISBN:1401302378 | 9781401302375</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44634</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1401302378.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Anderson, Chris..<br /> New York : Hyperion, 2006 .<br /> xii, 238 p. : 25 cm..<br /> 1401302378 | 9781401302375 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44634">Place hold on <em>The long tail :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44634</guid> </item> <item> <title> The impact equation : are you making things happen or just making noise? / </title> <dc:identifier>ISBN:9781591844907</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44660</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1591844908.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Brogan, Chris..<br /> New York : Portfolio/Penguin, 2012 .<br /> xiv, 271 p. ; , Includes index. 24 cm..<br /> 9781591844907 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44660">Place hold on <em>The impact equation :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44660</guid> </item> <item> <title> Customers.com : how to create a profitable business strategy for the Internet and beyond / </title> <dc:identifier>ISBN:0812930371 (acid-free paper)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44710</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0812930371.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Seybold, Patricia B..<br /> New York : Times Business, 1998 .<br /> xx, 360 p. : , Includes index. 25 cm..<br /> 0812930371 (acid-free paper) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44710">Place hold on <em>Customers.com :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44710</guid> </item> <item> <title> Strategies for e-business success / </title> <dc:identifier>ISBN:0787958484</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=44805</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0787958484.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> San Francisco : Jossey Bass : | MITSloan Management Review, 2002 .<br /> 334 p. 0787958484 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=44805">Place hold on <em>Strategies for e-business success /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=44805</guid> </item> <item> <title> Targeted : how technology is revolutionizing advertising and the way companies reach consumers / </title> <dc:identifier>ISBN:9780814434994 (hardcover) | 0814434991 (hardcover)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=45231</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0814434991.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Smith, Mike,.<br /> New York : AMACOM/American Management Association, 2015 .<br /> xiii, 208 p. : 24 cm.<br /> 9780814434994 (hardcover) | 0814434991 (hardcover) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=45231">Place hold on <em>Targeted :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=45231</guid> </item> <item> <title> The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, &amp; online media to reach buyers directly / </title> <dc:identifier>ISBN:9780470113455 (cloth : alk. paper) | 0470113456 (cloth : alk. paper)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=45523</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0470113456.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Scott, David Meerman, .<br /> Hoboken, N.J. : John Wiley &amp; Sons, 2007 .<br /> xxvii, 275 pages ; 23 cm..<br /> 9780470113455 (cloth : alk. paper) | 0470113456 (cloth : alk. paper) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=45523">Place hold on <em>The new rules of marketing and PR : </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=45523</guid> </item> <item> <title> La economía Long Tail : de los mercados de masas al triunfo de lo minoritario / </title> <dc:identifier>ISBN:8493464260 (pbk.) | 9788493464264 (pbk.)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=59587</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/8493464260.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Anderson, Chris, .<br /> Barcelona : Tendencias, 2007 .<br /> 318 p. : , Título original: The long tail : why the future of business is selling less of more. | Includes index. 23 cm..<br /> 8493464260 (pbk.) | 9788493464264 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=59587">Place hold on <em>La economía Long Tail :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=59587</guid> </item> <item> <title> Contrats informatiques et electroniques / </title> <dc:identifier>ISBN:9782247118458</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=64087</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/2247118453.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Le Tourneau, Philippe..<br /> Paris : Editions Dalloz, 2012 .<br /> xxxii, 340 p. ; 25 cm..<br /> 9782247118458 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=64087">Place hold on <em>Contrats informatiques et electroniques /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=64087</guid> </item> <item> <title> Servicios de la sociedad de la informacion / </title> <dc:identifier>ISBN:8479785608 | 9788479785604</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=65794</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/8479785608.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Peso Navarro, Emilio del..<br /> Madrid : Diaz de Santos, 2003 .<br /> 387 p. ; 22 cm..<br /> 8479785608 | 9788479785604 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=65794">Place hold on <em>Servicios de la sociedad de la informacion /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=65794</guid> </item> <item> <title> Blogging for dummies / </title> <dc:identifier>ISBN:9780470565568 (pbk.) | 047056556X (pbk.)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=104236</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/047056556X.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Gardner, Susannah..<br /> Hoboken, N.J. : Wiley, 2010 .<br /> xviii, 388 p. : , Previous ed.: 2008. | Includes glossary and index. 24 cm..<br /> 9780470565568 (pbk.) | 047056556X (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=104236">Place hold on <em>Blogging for dummies /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=104236</guid> </item> <item> <title> Nouveaux medias : mode d'emploi / </title> <dc:identifier>ISBN:9782874960925 (br) | 2874960926 (br)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=104329</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/2874960926.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Gany, Dominique..<br /> Liege : Edipro, 2009 .<br /> 144 p. : 21 cm..<br /> 9782874960925 (br) | 2874960926 (br) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=104329">Place hold on <em>Nouveaux medias :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=104329</guid> </item> <item> <title> Publishing &amp; marketing in the digital age / </title> <dc:identifier>ISBN:9781770401952 (pbk.) | 9781770409521 (epub) | 9781770409538 (kindle)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=104994</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1770401954.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Elicksen, Debbie..<br /> Vancouver, BC : Self-Counsel Press, 2014 .<br /> xxxi, 167 p. : , &quot;Includes free access to download kit&quot;--Front cover. 23 cm.<br /> 9781770401952 (pbk.) | 9781770409521 (epub) | 9781770409538 (kindle) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=104994">Place hold on <em>Publishing &amp; marketing in the digital age /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=104994</guid> </item> <item> <title> Social media for writers : marketing strategies for building your audience and selling books / </title> <dc:identifier>ISBN:9781599639260 (pbk.) | 1599639262 (pbk.)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=105513</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1599639262.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Morris, Tee, .<br /> Cincinnati, Ohio : Writer's Digest Books, 2015 .<br /> 277 pages : , Includes index. 22 cm.<br /> 9781599639260 (pbk.) | 1599639262 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=105513">Place hold on <em>Social media for writers :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=105513</guid> </item> <item> <title> The social media bible : tactics, tools, &amp; strategies for business success / </title> <dc:identifier>ISBN:9781118269749 (pbk.) | 1118269748 (pbk.)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=112665</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1118269748.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Safko, Lon, .<br /> Hoboken, N.J. : John Wiley &amp; Sons, 2012 .<br /> xviii, 622 p. : , Edición anterior: 2010. | Incluye índice. 25 cm..<br /> 9781118269749 (pbk.) | 1118269748 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=112665">Place hold on <em>The social media bible :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=112665</guid> </item> <item> <title> Platform revolution : how networked markets are transforming the economy and how to make them work for you / </title> <dc:identifier>ISBN:9780393249132 (hardcover) | 0393249131 (hardcover)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=113717</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0393249131.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Parker, Geoffrey .<br /> New York ; | London : W. W. Norton &amp; Company, 2016 .<br /> xiii, 336 pages : 24 cm.<br /> 9780393249132 (hardcover) | 0393249131 (hardcover) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=113717">Place hold on <em>Platform revolution :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=113717</guid> </item> <item> <title> How to make money with social media : an insider's guide on using new and emerging media to grow your business / </title> <dc:identifier>ISBN:9780132100564 (hardback : alk. paper) | 0132100568 (hardback : alk. paper)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=113864</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0132100568.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Turner, Jamie, .<br /> Upper Saddle River, N.J. : FT Press, 2011 .<br /> xi, 289 p. : 24 cm..<br /> 9780132100564 (hardback : alk. paper) | 0132100568 (hardback : alk. paper) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=113864">Place hold on <em>How to make money with social media :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=113864</guid> </item> <item> <title> Strategic digital marketing : top digital experts share the formula for tangible returns on your marketing investment/ </title> <dc:identifier>ISBN:9780071819503 | 0071819509</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=114019</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0071819509.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Greenberg, Eric .<br /> New York : McGraw-Hill, 2014 .<br /> xii, 352 pages : 24 cm .<br /> 9780071819503 | 0071819509 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=114019">Place hold on <em>Strategic digital marketing :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=114019</guid> </item> <item> <title> 301 ways to use social media now in your marketing / </title> <dc:identifier>ISBN:9780071739047 | 0071739041</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=114035</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0071739041.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Parker, Catherine, .<br /> Maidenhead : McGraw-Hill Professional, 2011 .<br /> xxi, 328 p. ; 23 cm .<br /> 9780071739047 | 0071739041 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=114035">Place hold on <em>301 ways to use social media now in your marketing /</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=114035</guid> </item> <item> <title> Guerrilla social media marketing : 100+ weapons to grow your online influence, attract customers, and drive profits / </title> <dc:identifier>ISBN:9781599183831 | 1599183838</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=114036</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1599183838.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Levinson, Jay Conrad,.<br /> [Irvine] : Entrepreneur Press, 2010 .<br /> xiv, 250 p. : 23 cm..<br /> 9781599183831 | 1599183838 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=114036">Place hold on <em>Guerrilla social media marketing : </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=114036</guid> </item> <item> <title> Facebook marketing : leveraging Facebook's features for your marketing campaigns / </title> <dc:identifier>ISBN:9780789741134 | 078974113X</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=114224</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/078974113X.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Carter, Brian, .<br /> Indianapolis, Ind. : Que, 2012 .<br /> 222 p.: , Previous edition: 2010, under author Justin Levy. 24 cm .<br /> 9780789741134 | 078974113X </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=114224">Place hold on <em>Facebook marketing :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=114224</guid> </item> <item> <title> Everybody writes : your go-to guide to creating ridiculously good content / </title> <dc:identifier>ISBN:9781118905555 (hardback)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=114240</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1118905555.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Handley, Ann. .<br /> Hoboken, New Jersey : Wiley, 2014 .<br /> xxi, 298 pages : , Includes index. 24 cm.<br /> 9781118905555 (hardback) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=114240">Place hold on <em>Everybody writes :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=114240</guid> </item> <item> <title> The mobile mind shift : engineer your business to win in the mobile moment/ </title> <dc:identifier>ISBN:9780991361007</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=114518</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0991361008.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Schadler, Ted,.<br /> Cambridge, Massachusetts : Groundswell Press, 2014 .<br /> 257 p.: 24 cm .<br /> 9780991361007 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=114518">Place hold on <em>The mobile mind shift :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=114518</guid> </item> <item> <title> The visual marketing revolution : 26 rules to help social media marketers connect the dots / </title> <dc:identifier>ISBN:9780789748652 (pbk.) | 0789748657 (pbk.)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=115575</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0789748657.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Diamond, Stephanie.<br /> Indianapolis, Ind. : | London : Que ; | Pearson Education [distributor], 2013 .<br /> xiii, 343 p. : , Includes index. 24 cm..<br /> 9780789748652 (pbk.) | 0789748657 (pbk.) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=115575">Place hold on <em>The visual marketing revolution :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=115575</guid> </item> <item> <title> Sell local, think global : 50 innovative ways to make a chunk of change and grow your business / </title> <dc:identifier>ISBN:9781601633408 | 1601633408</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=115968</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/1601633408.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Mizrahi, Olga.<br /> Pompton Plains, NJ : Career Press, Inc., 2015 .<br /> 256 pages : , Includes index. 23 cm.<br /> 9781601633408 | 1601633408 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=115968">Place hold on <em>Sell local, think global :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=115968</guid> </item> <item> <title> The business of media distribution : monetizing film, TV and video content in an online world / </title> <dc:identifier>ISBN:9780240824239 | 0240824237</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=116405</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0240824237.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Ulin, Jeffrey C. .<br /> New York ; | Oxford : Focal Press, 2014 .<br /> xxi, 625 p. : 24 cm..<br /> 9780240824239 | 0240824237 </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=116405">Place hold on <em>The business of media distribution : </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=116405</guid> </item> <item> <title> El espectador social: las redes sociales en la promoción cinematográfica / </title> <dc:identifier>ISBN:</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=116587</link> <description> <![CDATA[ <p> By Neira, Elena.<br /> Barcelona : Editorial UOC, 2014 .<br /> 76 p. </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=116587">Place hold on <em>El espectador social: </em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=116587</guid> </item> <item> <title> The McGraw-Hill 36-hour course : online marketing / </title> <dc:identifier>ISBN:9780071743860 (pbk. : alk. paper) | 0071743863 (pbk. : alk. paper)</dc:identifier> <link>/cgi-bin/koha/opac-detail.pl?biblionumber=117205</link> <description> <![CDATA[ <img src="https://images-na.ssl-images-amazon.com/images/P/0071743863.01.TZZZZZZZ.jpg" alt="" /> ]]> <![CDATA[ <p> By Thomas, Lorrie Ross.<br /> New York : McGraw-Hill, 2011 .<br /> xiv, 256 pages : , Includes index. 23 cm..<br /> 9780071743860 (pbk. : alk. paper) | 0071743863 (pbk. : alk. paper) </p> ]]> <![CDATA[ <p> <a href="/cgi-bin/koha/opac-reserve.pl?biblionumber=117205">Place hold on <em>The McGraw-Hill 36-hour course :</em></a> </p> ]]> </description> <guid>/cgi-bin/koha/opac-detail.pl?biblionumber=117205</guid> </item> </channel> </rss>
