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Secrets of the moneylab : how behavioral economics can improve your business / Kay-Yut Chen and Marina Krakovsky.

By: Contributor(s): Material type: TextTextPublication details: New York : Portfolio/Penguin, 2010.Description: x, 246 p. ; 24 cmISBN:
  • 9781591843542
  • 1591843545
Subject(s): DDC classification:
  • 658.4
LOC classification:
  • HB 74 C518s 2010
Online resources:
Contents:
Capitalizing on uncertainty -- Fair's fair -- What goes around : reciprocity -- Crossing the bounds of reason : rationality -- Reputation, reputation, reputation -- In whom we trust -- Playing the rules of the game -- Predicting the unpredictable.
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Holdings
Item type Current library Home library Collection Shelving location Call number Vol info Copy number Status Barcode
Libro Libro Biblioteca Juan Bosch Biblioteca Juan Bosch Ciencias Sociales Ciencias Sociales (3er. Piso) HB 74 C518s 2010 (Browse shelf(Opens below)) 1 1 Available 00000109622

Includes bibliographical references and index.

Capitalizing on uncertainty -- Fair's fair -- What goes around : reciprocity -- Crossing the bounds of reason : rationality -- Reputation, reputation, reputation -- In whom we trust -- Playing the rules of the game -- Predicting the unpredictable.

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