| 000 | 01093cam a2200337Ia 4500 | ||
|---|---|---|---|
| 001 | 59065 | ||
| 005 | 20230411090017.0 | ||
| 008 | 970813s1996 mx 001 0 spa d | ||
| 035 | _a(OCoLC)ocm37462589 | ||
| 040 |
_aPBR _cPBR _dOCL _dMFM |
||
| 020 |
_a9701009207 : _c$ 15.00 (Paper) |
||
| 020 | _a9789701009208 | ||
| 035 | _a(OCoLC)37462589 | ||
| 041 | 1 |
_aspa _heng |
|
| 092 |
_a659.111 _bT861n3, E |
||
| 090 |
_aHF5827.2 _b.T859 1996 |
||
| 049 | _aGRAL | ||
| 100 | 1 | _aTrout, Jack. | |
| 240 | 1 | 0 |
_aNew positioning. _lSpanish |
| 245 | 1 | 3 |
_aEl nuevo posicionamiento : _blo más reciente sobre la estrategia de negocios #1 del mundo / Jack Trout, Steve Rivkin ; traducción. Roberto Hass García. |
| 250 | _a1. ed. en español. | ||
| 260 |
_aMéxico : _bMcGraw-Hill, _c1996. |
||
| 300 |
_axiii, 173 p. ; _c24 cm. |
||
| 500 | _aTranslation of: The new positioning: the latest on the worlds #1 business. | ||
| 500 | _aIncludes index. | ||
| 650 | 0 | _aPositioning (Advertising) | |
| 700 | 1 |
_aRivkin, Steve, _d1947- |
|
| 942 |
_2lcc _cbk |
||
| 946 | _aclperez | ||
| 994 |
_aC0 _bDRFGD |
||
| 999 |
_c110877 _d110877 |
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