000 01218cam a22003134a 4500
999 _c113307
_d113307
003 BJBSDDR
005 20230411090559.0
007 ta
008 030102s2004 ohu 000 0 eng
020 _a0324191081 (pbk.)
020 _a9780324191080
035 _a(DLC) 2003100012
040 _aDLC
_cDLC
_bspa
041 _aeng
042 _apcc
050 1 4 _aHF 5438.25
_bS163 2004
082 0 0 _a658.8/1
_221
245 0 0 _aSales management :
_banalysis and decision making /
_cThomas N. Ingram ... [et al.].
250 _a5th ed.
260 _aMason, Ohio :
_bThomson/South-Western,
_cc2004.
300 _axxi, 420 pages :
_billustrations ;
_c28 cm.
504 _aIncludes bibliographical references (p. 391-408) and index.
520 _aThis text provides up-to-the-minute coverage of the trends and issues in sales management, equipping students with a strong foundation and the innovative skills needed for the 21st century and offering the text in the form of modules, which allow instructors to customize their coverage in class.
650 0 _aSales management.
650 4 _aAdministración de ventas
_915342
650 4 _aVentas
_98169
700 1 _aIngram, Thomas N.
_916195
942 _2lcc
_cBK