000 02644cam a2200421 i 4500
999 _c114270
_d114270
003 BJBSDDR
005 20230411090646.0
007 ta
008 130304s2013 enka 000 0 eng
020 _a9780749468859 (pbk.)
020 _a0749468858 (pbk.)
040 _aDLC
_beng
_cDLC
041 _aeng
042 _apcc
050 1 4 _aHC 79
_bD574 2013
082 0 0 _a303.48/33
245 0 0 _aDigital state :
_bhow the internet is changing everything /
_cwritten and edited by Simon Pont.
264 1 _aLondon :
_bKogan Page,
_c2013.
300 _axii, 240 pages :
_billustrations ;
_c24 cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
505 _aChapter - 00: Introduction - Simon Pont;Chapter - 01: Digital currents and invisible futures - Faris Yakob;Chapter - 02: Utopia, dystopia. Discuss - Simon Pont;Chapter - 03: How the Digital State can cure modern marketing - Judd Labarthe;Chapter - 04: Thunk - Bettina Sherick;Chapter - 05: Teenage kicks - Austen Kay;Chapter - 06: Stories into action - Christian Johnsen;Chapter - 07: Everything changes, except me - Hans Andersson;Chapter - 08: My Digital State - Christopher Lockwood;Chapter - 09: 'I've been expecting you' - Tamara Quinn;Chapter - 10: Digital dares us to dream - Simon Pont;Chapter - 11: A Newer Normal and Deeper Blue - Nicholas Pont;Chapter - 12: Resistance is pointless - Vicki Connerty;Chapter - 13: Digital through a human lens - Malcolm Hunter;Chapter - 14: Escape the walled garden to the paradise beyond - Greg Grimmer;Chapter - 15: Such people in it - Simon Pont;Chapter - 16: How 'internets' invented us - Stefan Terry
520 _a12 leading innovators from the worlds of branding, advertising and marketing engage with the Digital State, and give their unique views on what the future holds for consumers.
650 0 _aInformation technology
_xEconomic aspects.
650 0 _aInformation technology
_xSocial aspects.
650 0 _aElectronic commerce
_xSocial aspects.
650 0 _aInternet marketing
_xSocial aspects.
650 0 _aInternet
_xSocial aspects.
650 0 _aTecnologías de la información
_xAspectos económicos
_94454
650 4 _aTecnologías de la información
_xAspectos sociales
_91412
650 4 _aComercio electrónico
_xAspectos sociales
_916446
650 4 _aMarketing en Internet
_xAspectos sociales
_916447
700 1 _aPont, Simon
_912165
_eeditor
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK