000			02251cam a2200421 a 4500
999			_c114278 _d114278
003			BJBSDDR
005			20230411090647.0
007			ta
008			120816s2013 nyua 000 0 eng
020			_a9780071790451 (alk. paper)
020			_a0071790454 (alk. paper)
040			_aDLC _cDLC _bspa
041			_aeng
042			_apcc
050	1	4	_aHG 4027.6 _bL425c 2013
082	0	0	_a658.15/224
100	1		_aLawton, Kevin
245	1	4	_aThe crowdfunding revolution : _bhow to raise venture capital using social media / _cby Kevin Lawton and Dan Marom.
260			_aNew York : _bMcGraw-Hill, _cc2013.
300			_axiv, 240 p. : _bill. ; _c24 cm.
505			_aI. The road here -- The rise of the crowd -- The decline of established financing -- The decline of outlier identification -- The emergence of early financing -- The rise of crowdfunding -- II. The crowdfunding campaign -- Benefits -- The artful ask -- The journey -- III. The road ahead -- Infrastructure and ecosystems -- Prediction markets and mining the collective IQ -- The intersection with crowdsourcing -- The new investment models -- Regulation and policy status -- Regulation and policy directions.
520			_aShows how to get to the forefront of the new world of venture financing. This guide explains how the explosive growth of connectivity is obviating human-to-human networks and centralized planning of capital allocation - and describes how crowdfunding can be used to tap into a "collective intelligence" for far superior results.
650		0	_aNew business enterprises _xFinance.
650		4	_aNuevas empresas _xFinanzas _93284
650		4	_aFinanciamiento de empresas _916451
650		0	_aVenture capital.
650		4	_aCapital de riesgo _9378
650		0	_aSocial media _xEconomic aspects.
650		4	_aRedes sociales _xAspectos sociales _916452
650		0	_aNew business enterprises _xFinance.
650		4	_aNuevas empresas comerciales _915380
650		0	_aOnline social networks.
650		4	_aRedes sociales en línea _91568
700	1		_aMarom, Dan, _d1979- _912174
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2lcc _cBK