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020 _a9781857882940 (pbk.)
020 _a1857882946 (pbk.)
040 _bspa
_cBJBSDDR
041 _aeng
050 1 4 _aHC 79
_bO38i 2001
082 0 0 _a382/.71
100 1 _aOhmae, Kenichi,
_d1943-
245 1 4 _aThe invisible continent :
_bfour strategic imperatives of the new economy /
_cKenichi Ohmae
260 _aLondon :
_bNicholas Brealey Publishing,
_c2001
300 _a262 p. :
_bill. ;
_c23 cm
504 _aIncludes bibliographical references (p. [241]-245) and index.
505 _aCh. 1 Age of Exploration 1 Ch. 2 Golden Platforms 29 Ch. 3 Arbitrage and the New Economy 61 Ch. 4 Wake-up Call for Corporate Strategists 89 Ch. 5 Regional Winners and National Losers 119 Ch. 6 Long Tunnel 141 Ch. 7 New Cold War 187 Ch. 8 Taming the New Wild West 211 Epilogue 235 Endnotes 241 Index 247
520 _aThe Invisible Continent offers insight for individuals and companies seeking success in the twenty-first century. Kenichi Ohmae looks ahead to the future of business in the age of the Internet and sees a rapidly changing landscape - one to which we must adapt or face the consequences. Ohmae unveils this new economy's four basic forces - the visible, invisible, cyber, and high multiple dimensions - and shows how a dramatic and volatile battleground is forming between companies and the countries that try to regulate them.
650 4 _99309
_aCompetencia económica
650 4 _93710
_aLibre comercio
650 4 _93587
_aTecnologías de la información
942 _2lcc
_cBK
946 _irmza